Since our humble beginnings in Cambridge Street, Aylesbury back in 1989, we have grown to the company we are today - our current location in Westcott, Buckinghamshire is rather larger than the first shop!
Why Deal with us
Specialising in selected Italian and Japanese manufacturers, we have a collective knowledge and experience that adds up to centuries.
On site we have a large Motorbike Showroom specialising in Ducati, Kawasaki, Aprilia and Moto Guzzi. We also have a service and parts centre with factory trained technicians.
We run a huge range of demonstrators from all the brands we support and pride ourselves on giving you a great experience when you visit our dealership.
With one of the most comprehensive ranges of motorcycling clothing and accessories anywhere in the UK,
On Yer Bike offer some of the best deals from the top manufacturers.
Dainese, Alpinestars and Furygan for quality leathers, boots and gloves.
Shoei, Arai, HJC, Bell for helmets - we are DNA Arai Specialists and Shoei Assured dealer.
With a store that is always fully stocked, we are able to provide a great choice for those looking for the best. We have fully trained staff that specialise in helmet fitting, giving you the most up to date information on the latest protection available and having a 'no pressure' sales approach. We take great pride in our customer service. We are a clothing store, with extras!
Situated in leafy Buckinghamshire between Aylesbury and Bicester and surrounded by some of the best riding roads in the country.
And for those who want to get on their bike, we have training available right here.
In 1989, two young guys had a dream to open their own bike dealership, Phil Bailey and Richard Hersey had worked together in a number of dealerships and it was time to go it alone.
Phil was out in his pickup truck looking for used bikes and popped into Mid Bucks Motorcycles in Cambridge Street Aylesbury, ‘Do you know anyone who wants a bike shop?’ the owner asked. ‘Maybe I do’ Phil replied, and the plot was hatched.
Phil and Richard then got to work on making their dream a reality and on 1st February 1989 On Yer Bike opened for business.
Starting with a Yamaha franchise and a small selection of used machines, On Yer Bike quickly grew to fill every inch of the tiny Cambridge Street Premises, there were even bikes hanging from the wall! When the limited space started to become an issue, Phil and Richard moved the workshop to Evett Close so that the entirety of the Cambridge Street location could be used as a showroom.
During his many visits to buy used stock, Phil developed a good relationship with Moto Cinelli in Northampton who were the Ducati importers. After some tense negotiations, On Yer Bike was awarded a Ducati franchise in February, 1993. As Lovers of Italian machines, Phil and Richard were both ecstatic.
Tragically, in June 1993 Richard passed away.
With grit and determination On Yer Bike persisted through these difficult times. As the business continued to grow, space once again became a problem. In 1995 an old happy eater site became available on the main A41 at Westcott. The site needed a total rebuild but it was the perfect opportunity to expand. After a lot of hard work On Yer Bike Westcott opened on 1st October 1996.
Over the years the site has grown considerably and we opened our stand-alone clothing store, vast aftersales centre and on-site motorcycle training school.
In 1999 we expanded our range and were awarded the Aprilia franchise, in 2004 Kawasaki followed and then almost a decade later in 2013, Moto Guzzi joined the fleet.
Prestigious awards were given to On Yer Bike by Motorcycle News as dealer of the year in 2002 and again in 2014. We have also been given numerous awards from the manufacturers that we represent.
Over the years things have certainly changed, we would like to thank our loyal customers, some of whom have been with us from the very start. Without you, this would not have been possible.
But remember, it all started with two young guys and a dream.